20 Nov Radionovelli celebrates Christmas 2017 with an App and a range of promotions
Paolo Novelli, owner of the historic store selling consumer electronics, household electrical appliances, home entertainment and IT products, has chosen to make Radionovelli a place where you can enjoy a unique, enjoyable and stimulating experience, and more than just a point of sale.
So this year, he presents the new “Natale in Festa” (Christmas Celebration) campaign, which will last throughout the holidays. Last year, the Christmas Day event was a great success, with participation by the chef, Andrea Mainardi. This year, at the Salita Poggio San Lorenzo store, bordering Viale Libia in Rome, you can try out innovative solutions and products, all in the name of entertainment.
For the occasion, Radionovelli has created an App, available for iOS and Android, called “Radionovelli Fidelity” that gives you a preview of the initiatives under promotion and allows you to win daily prizes in real time at the store with the “Natale in festa” competition.
From 24 November, the famous American Black Friday, and right up to 24 December, you can take part simply by picking up a store flier from one of our charming hostesses or by finding a “lucky tree” in the store and photographing the QR code using the special app to win.
Every day, you can take part in interesting in-store events. On Monday, our hi-fi expert will be at your service; on Tuesday, you can try the dishes prepared by our chef in the kitchen department; Wednesday is about your look, with an hairstylist on hand to show you the latest trends; Technology and smart TV lovers cannot miss Thursday, when our expert will be available to demonstrate and discuss all the features of the latest televisions.
On 13 December, from 7 to 10 pm, Radionovelli will play host to numerous friends, customers and VIPs for the Christmas Party, a special event led by Foxy John (The Voice of Italian “Dancing with the Stars”). An unmissable event!